Established in 1928, Syska Hennessy Group is a global consulting, engineering and commissioning firm for the built environment.
After winning a competitive pitch Supreme was engaged by the marketing team at Syska Hennessy Group in the US to begin the task of rebranding its large suite of marketing collateral and communications.
The new creative is based on a visual system that uses the abstract shapes found within the Syska Hennessy Group logo to frame and crop imagery, layouts and compositions. The applications and combinations of this visual system are almost infinite and have been developed to create a recognisable and engaging visual brand style across a whole range of offline and online materials. Supreme has also designed and written the new brand guidelines to assist ongoing developments and ensure brand consistency.