The final part in the ‘The Supreme guide to good branding’ series looks at brand guidelines and ongoing support. Brand guideline development Once we’ve developed and agreed the brand mark or logo, we always advise our clients to develop some concise brand guidelines to help police the consistent use of the new brand and to…
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The second part of ‘The Supreme guide to good branding’ looks at logo design and consists of four simple stages: brief development, first-pass design ideas, design refinement and final design. Below we outline the basic components of each stage Brief development Wherever possible, we work closely with our clients to help develop and agree the design…
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Branding and brand development are at the heart of what we do at Supreme Creative. Wherever possible, we approach every task and challenge from a brand perspective and try to ensure that the solutions we deliver for our clients support and strengthen their brand story and ultimately help achieve their business goals. Over the years…
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Magazine design has always been a key offering for us here at Supreme, and we’ve helped produce many publications over the years that we’re very proud of. However, an increasing number of our clients are becoming ever more conscious to the environmental impact of printing and delivering physical publications, so about a year ago we decided…
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ORH helps emergency services around the world to optimise resource use and respond to incidents and emergencies in the most effective and efficient way. The ORH simulation modelling animation explains how ORH helps emergency services achieve efficiency and how to get the best out of the resources they have.
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In April of this year Syska Hennessy moved to its new HQ at 1185 Avenue of the Americas in New York. To welcome staff to their new home and to help them get to know the local area we worked with Syska Hennessy to develop a welcome pack. The main item is a handy guide to…
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We were asked by longstanding client InterSystems Dubai to create a short recruitment video that could be used as part of a social media campaign for the UAE, and that would work equally well playing on a large screen at events. From an outline brief and some statistical statements, we devised a storyboard, sourced music…
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We were thrilled to hear our recent work for Syska Hennessy on Connections magazine won Platinum in the Hermes Creative Awards ‘Print Media and Publications’ category. A big thank you to Michelle Galindez and the whole MDA team at Syska Hennessy for the opportunity to work on such a great project. You can read more…
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Supreme, working closely with Marketing Fusion, recently created a whole set of materials to promote and support Sitecore’s place at the NRF, the world’s largest retail conference and expo, that took place in New York, 13-15 January 2019. Using a new – but interim – brand style, we produced a set of online promo banners, website elements, an…
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Following the success of the first edition of the Blake Morgan ‘Ownership’ magazine, Supreme have designed and printed the second edition. The magazine is ‘The intellectual property roundup from Blake Morgan’ covering a wide range of intellectual property topics from tackling counterfeiting and trademark infringement to the rise of artificial intelligence. You can download the magazine…
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