The data storytelling campaign from Exasol utilises a series of animations deployed across a range of media channels, to promote a report on the importance of data storytelling. It aims to to effectively communicate data and analytics results to the C-suite and other key business stakeholders.
The campaign creative leverages the popular style of superhero comic books, to energetically communicate key statistics from the report.
The animations were designed in house at Supreme, from storyboard to completion. Take a look at the series below: