THP Solicitors approached Supreme for a new brand identity and website in April of 2020.
Following new leadership at THP, the five partners were keen to develop a new visual identity and website that better represented the business and its aspirations for growth and development over the next few years, as well as its comprehensive range of services.
After a series of fact-finding exercises with the key stakeholders at THP, Supreme presented a range of visuals ideas and concepts to the partners for consideration.
Following several rounds of input from the partners and refinement by Supreme, the new brand identity was delivered.
The new visual identity incorporates two main themes; a swan and origami.
The swan is a nod to the geographic proximity of THP’s offices to the river Thames (their offices are in Reading and Henley). It also symbolises a smooth and graceful glide along on the surface, while underneath there is great effort and activity to keep things moving forward.
The origami element of the brand mark reflects the versatile and innovative nature of what THP do for their customers; taking something simple and turning it into valuable and sophisticated solutions for businesses and individuals.
In October Supreme also completed and launched the new website, showcasing the new brand as well as THP’s full offering.
The project is one that we are very proud of here at Supreme, and we look forward to working with THP on their future marketing requirements.
Take a look at the live website here.