Captain Rio and Poppy are two characters we developed to help our pharmaceutical client make doctors’ visits more engaging and more easily understood for the children taking part in a clinical study.

Working with illustrator Andrew Hennessey we developed a range of materials including a patient visit guide, an activity book, patient visit cards, storyboards for an animated video and various other materials to explain the stages of the treatment to the children and their parents.

Captain Rio and Poppy - patient visit guide - design and print

Captain Rio and Poppy - character development and animationCaptain Rio and Poppy - activity book - design and printCaptain Rio and Poppy - character development